Key leadership from the Southeast Produce Council took over the airwaves at the RFD-TV Network in Nashville Sept. 12 as the Southern Innovations Organics and Foodservice Expo got underway.
Starting at 9 a.m., SEPC representatives were live on the air every hour on the half-hour throughout the entirety of RFD’s Market Day Report. That daily five-hour news program provides coverage of the nation’s agricultural and affiliated industries and news that impacts the supply chain from top to bottom. The RFD-TV Network is seen in 52% of North American homes with a Nielsen-rated weekly viewership of 12.5 million weekly.
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SEPC Lifetime Membership Award recipient Martin Eubanks kicked things off talking about the Council’s history and 20th anniversary year.
SEPC Board Member Kristin Scott (Yerecic Label) talked about one of the Southeast Produce Council’s founding pillars, education, live on the air at the RFD-TV Network in Nashville. From SEPC University to workshops and scholarship opportunities, she covered it all.
Board Member Tim Graas (AWG) talked about SEPC community outreach, including Arnold Palmer Hospital for Children, Children’s Healthcare of Atlanta, Palmer Home for Children, Paul Anderson Youth Home and the Society of St. Andrew.
SEPC Treasurer and Conference Chairman Raina Nelson (RFG) will talk about the Council’s track record of innovation, including the STARS and STEP-UPP programs.
New SEPC Chairman Brandon Parker (Shuman Farms) talked about networking, Southern Exposure, Southern Innovations and Southern Roots live in the RFD-TV Studios in Nashville
And for the grand finale, SEPC’s David Sherrod and FMI’s Rick Stein talked about how the Southeast Produce Council and the Food Marketing Institute joined forces not too long ago for some very special projects. By all accounts that partnership has gone extremely well.
Stay tuned for more throughout the week. We will have footage from our live coverage of Friday’s events — including an interview with former Chick-Fil-A Chief Marketing Officer Steve Robinson, keynote speaker for Southern Innovations — later in the week.
And look for our continuing coverage of Southern Innovations throughout the week on RFD-TV and Southeast Produce Weekly.